Free Tools & Resources for Entrepreneurs

The frameworks, roadmaps, and tools that power the Triangle Offense. Everything here is free or curated. Built for self-made entrepreneurs who want to own their marketing, not rent it forever.

Reads

Books That Influenced the Triangle Offense

These aren’t recommendations for the sake of a list. These are the books that shaped the Triangle Offense, the coaching philosophy, and the way Bryan thinks about marketing and business.

$100M Offers Book Cover by Alex Horomozi

$100M Offers

Alex Hormozi. Build an offer so good people feel dumb saying no

$100M Leads Book Cover by Alex Horomozi

$100M Leads

Alex Hormozi. The lead generation playbook for serious entrepreneurs.

$100M Money Models Book Cover by Alex Horomozi

$100M Money Models

Alex Hormozi. How to structure your business so it generates wealth, not just revenue.

Key Person of Influence by David Priestley

Key Person of Influence

Daniel Priestley. Become the go-to person in your industry and watch everything else get easier.

Resources

Oversubscribed

Daniel Priestley. Create more demand than supply and never chase a client again.

One Page Marketing Plan

The 1-Page Marketing Plan

Allan Dib. Get new customers, make more money, and stand out from the crowd with a marketing plan that fits on one page.

Resources

Building a StoryBrand

Donald Miller. Clarify your message so customers listen.

Resources

Jab, Jab, Jab, Right Hook

Gary Vaynerchuk. Give value first. Ask second.

Positioning by Al Ries and Jack Trout

Positioning: The Battle for Your Mind

Al Ries & Jack Trout. Own a word in the prospect's mind or don't bother marketing at all.

Tools

Tools Behind My Work

Not a directory. Not a sponsor list. These are the tools that run the Triangle Offense, organized by pillar.

Branding Tools

Canva Logo

Canva

Design without a designer. Templates, decks, social graphics.

Figma Logo

Figma

UX and brand mockups. Free tier is plenty to start.

Coolors Logo

Coolors

Color palette generator. Lock your brand colors in 5 minutes.

Website Tools

WordPress Logo

WordPress

The platform. Most crawlable, most flexible, most supported.

Elementor Logo

Elementor

Page builder that doesn't require a developer.

WP Rocket Logo

WPRocket

Site speed. Non-negotiable for Core Web Vitals.

RankMath Logo

RankMath

SEO, schema, and llms.txt in one plugin.

Digital Marketing Tools

Go High Level Logo

Go High Level

All-in-one CRM, email, SMS, funnels, and automations in one platform.

Google Analytics

Google Analytics

The baseline. Know your traffic or you're guessing.

Google Search Console Logo

Google Search Console

Page builder that doesn't require a developer.

Content Tools

Loom Logo

Loom

Record screen walkthroughs and explainers. No editing required.

Resources

CapCut

Fast, free short-form video editor. Built for Reels, TikToks, and YouTube Shorts.

Sprout Social Logo

Sprout Social

Schedule social posts without the agency price tag.

Artificial Intelligence (AI)

Notion Logo

Notion

Fast, free short-form video editor. Built for Reels, TikToks, and YouTube Shorts.

Claude Logo

Claude

Strong for long-form writing and complex reasoning.

Wispr Flow Logo

Claude

Voice-to-text AI that captures your ideas fast. Think out loud, ship the content.

Ready to Build the Whole System?

The roadmaps show you the route. The Triangle Offense is how you run it. If you’re ready to stop collecting tactics and own the marketing system that generates your income, start here.